What if someone tries to steal your idea?

Plus: Ryan Holiday avoided getting scooped

:::Issue #22. Why are you receiving this? You’re friends with Cam Houser or you just joined the Minimum Viable Video waitlist. This is where I share uncommon stories of creativity, entrepreneurship, and video:::

🎟 Welcome A, Vensy, Andy, Ashish, Rachel, Josh, Pragna, C, Trevor, Topher, David, Isuru, Chapmal, Joao, Sachan, Richard, Isaac, Z, Rub, Jonathan, Ashraf, Dex, P, Gryant, Muhammad, Aja, Tai, Saeed, Kostas, Memetz, Josh 🎟

Greetings, Rulebreakers and Actiontakers!

What I’ve been up to:

🛋️ Getting much needed couch time now that things are slowing down
🇯🇵 Watching Terrace House on Netflix. It’s a slice-of-life show featuring photogenic Japanese people. Perfect for relaxing the brain.
🍗 Readying myself for some Christmas eating!

Minimum Viable Video: That’s a Wrap

And it’s done!

What a ride.

We closed out the first cohort with the first-ever Minimum Viable Video “Film Festival”, where we screened selected videos from the students. It was so fulfilling to see how far everyone progressed.

Naturally, the final session had big ol’ rounds of gratitude attacks. I got a little choked up when the cohort did it for me. I miss you jokers already.

Because the momentum was so strong, we held a last minute Video Sprint the Saturday after the course. Given that I got to attend this one as a participant rather than the facilitator, here’s a 20 second timelapse of how it looked on my end:

This week’s video: What if someone tries to steal your startup idea?

This is a question that we all struggle with at times, despite the fact that it’s not a good use of your energy or brainpower.

Learn from Rulebreakers: Ryan Holiday

In order to avoid getting scooped on his book about the story Gawker/Hulk Hogan/Peter Thiel story, Ryan Holiday engaged in an interesting information warfare campaign:

When we announced the book in the summer of 2017, I played a little trick. We put the expected release date as Winter 2017, even though it would be next to impossible to hit that deadline—the intention was to deter other publishers from buying books on the case. By the time it became clear the book wouldn’t be released until early spring of 2018 it was too late for anyone to catch me.

The above feels a little cheeky to me.

Who knows if it created any real advantage for him?

Regardless, it’s an example of creative, strategic thinking. Ryan Holiday is definitely a rulebreaker. Source.

The next time we chat, Christmas will have passed. Wishing you and yours the best!

See you in the Zoom grid,


Web: actionworks.co
Twitter: @cahouser
Waitlist for the next cohort of Minimum Viable Video
For professional grade virtual courses and workshops, email cam@actionworks.co

Just for fun: slow motion bird footage…